“Master in Digital Marketing with Innovativebiz Online Course in Bhopal”
Enroll in Innovativebiz refined Smart Live Online Masters in Digital Marketing course and become expert in Digital Marketing with us. Expertise in Digital Marketing Strategy, Search Engine Marketing, Multichannel Marketing Campaigns, Conversion and Optimization, Marketing Analytics, Management and Organizational Communication, Social Media Marketing, Digital Communication,
Product Marketing and many more. We are the pioneer institute providing professional Trainings from Industry experts to make you achieve a great professional future .
30,000+ Students
10+
YRS INDUSTRY EXPERT
2,000+
PLACEMENTS
15+
CERTIFICATES
50+
COLLEGE VISITING FACULTY
Why to enroll in our Online Masters in Digital Marketing course?
Join our course to Unearth the Professional in you, we have brought the most Cost-Efficient and Time-Savvy course for learning Digital Marketing Online. Get wide range of career options and vastly superior remuneration in the professional Market. You can even embark on your very own Career with Flexible professional timings suitable to you. Learn Digital Marketing online and showcase your Creativity in the Evolving trend of Business.
Why Choose Us
Curriculum of Our Digital Marketing Training Program
- What is Digital Marketing?
- Marketing Process Understanding Digital Marketing Process.
- Increasing Visibility, What is visibility? Types of visibility, Examples of visibility.
- Visitors Engagement, What is engagement?
- Why it is importAnt Examples of engagement Bringing Targeted Traffic.
- Inbound And outbound marketing.
- Converting Traffic into Leads, Types of Conversion.
- Understanding Conversion Process Tools Needed.
- Website planning process.
- What is the internet?
- Understanding domain names & domain extensions different types of websites.
- Based on functionality based on the purpose.
- Planning & conceptualizing a website.
- booking a domain name & web hosting adding the domain name to web server adding webpages & content.
- Adding plugins
- Not Secure Error – How to Resolve.
- Word Press Tutorial.
- Introduction to Blogging.
- Blogger Wix and other platforms tutorials.
- Word Press Blogging – Coming Up With Titles and Content for Your Blog.
- Tips on Creating a Successful Blog.
- Blog Marketing Demo.
- How to Make Money from Blogging.
- Pixlr tutorial
- Canvas Tutorial
- How to create an idea for Image.
- Use of image placements and optimization.
- Image standards and copyright acts.
- And different other tools for graphic design and availability.
- What is a keyword?
- Different types of keywords.
- What is Keyword Research?
- Why is keyword research important for SEO.
- Long-Tail Keywords
- What are long-tail keywords?
- Why you should target long-tail keywords.
- What are Semantic / LSI Keywords?
- How to Find LSI Keywords.
- How to find long-tail keywords?
- Semantic Keywords
- How to do Keyword Research.
- How to perform keyword research Step-By-Step.
- How to find keywords your competitors are rankings.
- What is keyword difficulty?
- Which Keyword Research Tools to Use.
- How Search Engines Work.
- SEO Basics
- Understand search engines & Google.
- What is SEO? Introduction to serp what are search engines? How search engines work.
- Major functions of a search engine.
- What are keywords?
- Different types of keywords google keyword planner tool keywords research process.
- Understanding keywords mix long-tail keywords.
- Google search tips & hacks.
- Google Search Console introduction Lesson.
- Creating an Account and Adding A Property.
- Site Performance or Search Analytics.
- URL Inspection – Fetch as Google
- Links, Mobile Usability, Manual Actions.
- Rich Snippets – Structured Data.
- On-page SEO
- Keyword research with Google keyword.
- What is the difference between keyword stuffing & kW placement how to select a domain name?
- Page naming {url structuring} and folder naming.
- Image naming, image title and alt tags creation.
- What are Meta tags, Robots, keywords, author redirection tags.
- Headings tags {h1 to h6} what is content writing?
- Seo friendly content writing {insert keywords in content}.
- Anchor text, link title internal linking.
- Text file use and creation HTML sitemap creation.
- XML site map creation.
- Site tracking tools (google webmaster tool, google analytics tool).
- Why is Alexa? Alexa integration.
- What is off-page optimization?
- What are backlinks?
- Why backlinks are important?
- How to get backlinks?
- Difference between do-follow and no-follow backlinks.
- What is Google page rank? How to increase page rank?
- Search engine submissions directory submissions.
- Forum posting.
- High PR site posting.
- Group engagements.
- Article writing and submissions.
- Press release writing and submissions Blog posting and comment writing classifieds posting.
- Forum posting business listing social bookmarking social networking RSS feeds.
- Do’s and dont’s of link building easy link acquisition techniques domain authority & how to increase.
- What is search engine’s Algorithms? How Algorithms works?
- Why a search engine needs to update its algorithm? Search engine penalties and, Why a search engine penalize a website?
- How to optimize your site for the google hummingbird algorithm?
- What is the Google Panda algorithm? What is google penguin?
- How to save your site from google panda, penguin and emd update?
- How to recover your site from Panda, Penguin and emd.
- What is local SEO?
- Google places optimization classified submissions citation.
- Nap
- Top tools for SEO monitoring.
- SEO process preparing SEO reports.
- How to create SEO strategy for your business what is link juice?
- Importance of domain and page authority.
- Display advertising banner ads.
- Rich media ads.
- Pop-ups and pop-under ads.
- Contextual advertising.
- In-text ads in image ads in video ads in-page ads.
- What are payment modules?
- Companies that provide online advertising solution tracking.
- Measuring ROI of online.
- Assignment on allocating funds to various different online advertising platforms creating banner ads using tools.
- Google AdWords & online display advertising.
- Google AdWords overview understanding inorganic search results introduction to Google AdWords & PPC advertising.
- Overview of Microsoft adCenter (bing & yahoo) setting up Google AdWords account understanding AdWords account structure campaigns, ad groups, ads, keywords, etc types of advertising campaigns- search, display, shopping & video.
- Difference between search & display campaign understanding AdWords algorithm.
- How does AdWords rank Ads.
- Understanding AdWords algorithm (Adrank) in detail with examples.
- What is Quality Score?
- Why Quality score is important what is ctr?
- Why ctr is important? Understanding bids creating search campaigns.
- Types of search campaigns – standard,
- All features, dynamic search & product listing google merchant.
- Creating our 1st search campaign doing campaign level settings understanding location targeting different types of location targeting
- what is bidding strategy?
- Google Adwords & online display advertising.
- Understanding different types of bid strategy- 1 manual 2 auto advanced level bid strategies- 1 enhanced cpc 2 cpa.
- What are flexible bidding strategies? Understanding flexible bidding strategy pros & cons of different bid strategies understanding ad-extensions.
- Types of ad extensions.
- Adding ad extensions in our campaign creating adgroups.
- Finding relevant adgroups options using tools creating adgroups using tool.
- Understanding keywords finding relevant keywords adding keywords in ad-group using keyword planner tool.
- Understanding types of keywords.
- How to optimize campaigns at the time of creation?
- Optimizing campaign via ad groups.
- Introduction to Google analytics how Google analytics works.
- Understanding Google analytics account structure understanding google analytics insights understanding cookie tracking.
- Types of cookie tracking used by google analytics starting with google analytics.
- How to set up an analytics account.
- How to add analytics code in website understanding goals and conversions how to setup goals.
- Understanding different types of goals understanding bounce & bounce rate difference between exit rate & bounce rate how to reduce bounce rate.
- How to set up funnels in goals importance of funnels.
- How to integrate AdWords and analytics account benefits of integrating AdWords & analytics.
- Measuring the performance of marketing campaigns via google analytics what is link tagging.
- What is social media?
- Understanding the existing social media paradigms & psychology.
- How social media marketing is different than others.
- Forms of internet marketing Facebook marketing understanding facebook marketing practical session 1.
- Creating Facebook page uploading contacts for invitation exercise on fan page wall posting increasing fans on fan page.
- How to do marketing on fan page (with examples) fan engagement.
- Important apps to do fan page marketing Facebook advertising.
- Types of Facebook advertising.
- Best practices for Facebook advertising understanding facebook best practices understanding edge rank and art of engagement practical session 2.
- Creating Facebook advertising campaign targeting in ad campaign.
- Payment module- CPC vs CPM vs CPA setting up conversion tracking.
- Using power editor tool for.
- Advanced Facebook advertising using tools like qwaya.
- Linkedin marketing what is LinkedIn? Understanding LinkedIn.
- Company profile vs individual profiles understanding LinkedIn groups.
- How to do marketing on LinkedIn groups LinkedIn advertising & its best practices increasing ROI from LinkedIn ads LinkedIn publishing.
- Bringing visitors from youtube videos to your website.
- Creating video ad groups targeting options understanding bid strategy.
- What is Email Marketing? How Email works?
- Challenges faced in sending bulk emails how to overcome these challenges?
- Types of email marketing- opt-in & bulk emailing what is opt-in email marketing?
- Setting up email marketing account.
- Best platforms to do opt-in email marketing setting up lists & web form.
- Creating a broadcast email what are autoresponders? Setting up autoresponders how to do bulk emailing?
- Best practices to send bulk emails.
- Tricks to land in inbox instead of spam folder.
- Top email marketing software & a glimpse of how to use them improving ROI with a/b testing.
- What is content marketing? Introduction to content marketing objective of content marketing.
- Content marketing 7 step strategy building process 18 types of content with examples.
- How to write great compelling content keyword research for content ideas optimizing content for search engines discussing authority blog.
- Steps towards developing authority blog ways to monetizing authority blog.
- Mobile Marketing Introduction.
- Mobile Marketing Live Demo.
- Whatsapp Marketing.
- Introduction to ORM.
- 5 Best Tools for ORM.
- How to Handle Negative Reviews.
- What is AdSense?
- How to get approved for AdSense?
- Cool trick to get AdSense approval by Google using your AdSense account interface placing ads on your blog.
- Creating blogs with our free theme.
- Then we will share 1 secret method through which you will.
- Make money with AdSense.
- Freelancing Career.
8+ External Internet Marketing Certifications:
Innovativebiz will help you prepare for these External Internet Marketing Certifications. All these exams are free. Through this course, you will be prepared to get certified in all these Indian and International Digital Marketing Certifications.
Innovativebiz Certifications
Internship
Google Certifications
Hubspot Certificates
Bing Certifications
SEMrush Certifications
Innovativebiz Certifications
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SEMrush Certifications
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Program Fee
Classroom Basic Training Course (₹8500/-)
- Classroom Batches
- Day: – Monday, Wednesday, Thursday, Friday.
- Doubt Clearing session -Saturday
- Time: – 07:00 AM to 09:00 AM, 11:00 AM to 01:00 PM, 03:00 PM to 6:00 PM.
- Duration: – 1.5 Month
- Weekend Special Batches Time 12 PM to 3 pm (Duration 2 Month).
- 100% Placement assistance with Internship Program.
Classroom Advance Training Course (₹12,500/-)
- Classroom Batches
- Day: – Monday, Wednesday, Thursday, Friday.
- Doubt Clearing session -Saturday
- Time: – 07:00 AM to 09:00 AM, 11:00 AM to 01:00 PM, 03:00 PM to 6:00 PM.
- Duration: – 2 Month
- Weekend Special Batches Time 12 PM to 3 pm (Duration 2.5 Month).
- 100% Placement assistance with Internship Program.
Online Training- Basic Course (₹ 4500/-)
- Online Batch
- Day: – Monday, Wednesday, Thursday, Friday.
- Time: – 07:00 AM to 09:00 AM, 03:00 PM to 06:00 PM.
- Duration: – 1.5 Month
- Doubt Clearing session – Saturday.
- Weekend Special Batches Time 12 PM to 3 pm (Duration 2 Months).
- 100% Placement assistance with Internship Program.
Online Training- Advance Course (₹ 8500/-)
- Online Batch
- Day: – Monday, Wednesday, Thursday, Friday.
- Time: – 07:00 AM to 09:00 AM, 03:00 PM to 06:00 PM.
- Duration: – 2.5 Month
- Doubt Clearing session – Saturday.
- Weekend Special Batches Time 12 PM to 3 pm (Duration 2.5 Month).
- 100% Placement assistance with Internship Program.
Innovativebiz Internship Program
Our Internship program will help you to understand and master the 360° of Digital Marketing. Enhance your skills and get practical hands on experience through Digital Marketing Program
Life at Training Center
Student Testimonial
Thank you for all the support of Innovativebiz Technologies.
Our Clients – Get a chance to work with them
Today, Digital marketing has become the fastest growing career, with exceptionally high job requirements. Innovativebiz gives all its students 100% job placement guarantee and complete assistance for job interviews and freelancing. Since our inception, we have placed over 500+ students in various companies, including our own placement partners. Our ever-growing clientele, tie-ups and partners are continuously looking for knowledgeable candidates with a dedicated work ethic.
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